RIYADH: ArabyAds, a UAE-headquartered advertising technology company, raised $30 million in a pre-series B funding round from AfricInvest.
The company will use the funds to expand its footprint, accelerate its technological advancement, and hire more talent to support growth.
“ArabyAds is committed to transforming the digital advertising landscape with innovation and has been leading the way to deliver performance advertising with its platform offerings,” Mahmoud Fathy, CEO and co-founder of ArabyAds, said in a statement.
The company, which was founded in Egypt in 2013, provides advertisers with customer acquisition, retention, and monetization through its technology platforms.